Ultimate Horse Care and Management Online Bundle, 10 Certificate Courses

The Most Comprehensive Horse Care and Management Bundle

Ultimate Horse Care and Management Online Bundle, 10 Certificate Courses

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Get Horse Care and Management, Equine Psychology, Crystal Healing for Animals, Veterinary Assistant, Marketing and PR for Small Businesses, Social Media Marketing, Pet Care Business, Animal Assisted Therapy, Coaching and Mentoring for Business Success, and Internet Marketing Strategies for Business in this Bundle

1. Horse Care and Management: Learn Important Horse Handling And Healthcare Procedures

Written by a professional horse trainer, this course provides humane, scientific methods of training, including several step-by-step training plans to teach your horse important handling and healthcare procedures such as accepting a blanket, giving hooves or loading into a trailer.

The Horse Care and Management Course covers the basics of what you would expect from a course of this type: horse anatomy, mucking out and grooming your horse. This course also focuses on horse care from an ethical and scientific perspective. This means the course covers areas such as learning theory, equine welfare and group housing, among others.

The course begins by giving a thorough overview of horses. This covers: a brief description of their evolution, anatomy with specific attention paid to the head, legs, and hooves, terminology used for markings and coats, the physical ways in which horses communicate their emotions, and how horses learn (which is actually remarkably similar to humans).

We then go onto what a horse needs to be emotionally and physically happy. We teach you how to recognise a healthy horse as well as how to check them over and how to spot pain by changes in the horse’s facial expressions. Students will learn how to: train a horse to accept health checks and medical treatments, recognise common health problems, administer first aid, and understand worming and the importance of having an appropriate worming programme in place.

You will learn how to act around horses and limit the risk of accidents occurring. The course talks about nutritional needs and things to avoid in a horse’s diet, and promoting good health with grooming. There is also information on blanketing, explaining when this is and isn’t necessary, and both the barefoot and shod methods of keeping a horse’s hooves.

We show you how to get the best from horse’s environment, for the enrichment of their mental and physical development and welfare. This covers: stabling, group housing, turnout, and the social structure of horses.

Owning a horse is actually less expensive than it is perceived to be. This said, it is a lifetime commitment and the costs are a lot more than your average house pet. We highlight the average ongoing costs of horse ownership, along with things to consider before buying a horse, what to look out for when viewing a horse, and how to go about taking your new horse home.

Who would benefit from the course?

The Horse Care and Management Certificate Course is an excellent resource for anyone who would like to work with and look after horses in the numerous careers available in the equestrian industry. Similarly, if you are considering horse ownership, the knowledge within this course will have you well-placed to understand horses and their needs, before making the commitment to buy.

2. Equine Psychology: Learn About Equine Behaviour 

This comprehensive and insightful course will teach you everything that you need to know about equine behaviour and how horses learn.

If you allow it, this course will dramatically change how you perceive, interact, manage and train horses.

This course was created using our writer’s years of professional experience of horse training and the most up to date scientific researches.

The sciences used to create this course includes:

  • Ethology (the study of natural behaviour)
  • Psychology (the study of the mind and it’s functions)
  • Neuroscience (the study of the structure and function of the nervous system and brain)
  • Biology (the study of physiology and anatomy)

Who would benefit from the course?

Designed for horse owners and equine professionals alike this course is ideal for those that either look after horses or those that would like to learn more about the behaviour of these wonderful animals and how they learn.

3. Crystal Healing for Animals: Heal Animals With The Power Of Crystals

Discover the energy systems of the animal body and heal ill health with the power of crystals. With the Crystal Healing for Animals Course, you’ll learn about the tools, techniques, theories and philosophies used in the practice. Everything from understanding animal behaviour to selecting and energising crystals and giving hands-on and distant treatment is covered.

The Crystal Healing for Animals Course requires no prerequisite knowledge. It begins by explaining what crystals are and how to go about choosing, cleansing (or purifying), energising and caring for them.

For crystal healing to be most effective it is important to choose the correct crystals for each ailment. This course provides a directory of stones and their prescribed uses – giving you a quick and easy reference guide. You are also provided with a short list of crystals you should obtain to create a basic set to start out with.

To understand how crystal healing works, you first need to understand the energy centres that all living things have and how chakras, meridians, and auras work. The Crystal Healing for Animals Course guides you through these, explaining how to identify imbalances in energy and which crystals should be used to help to resolve them.

There are various tools and techniques used in the crystal healing process. This course outlines how to choose, cleanse, programme and use crystal pendulums and wands, and explains the use of both. You’ll also learn what a crystal grid is and how to set one up and how to make and administer crystal elixirs and use ‘hands on’ healing with animals.

To understand how to treat an animal, you must study and understand how they behave when in good and ill-health. The course explains how to go about gaining knowledge about a particular animal or pet and pick up on indicators that something is not right. You’ll also learn how various animals give warning signs that they don’t want any interaction (meaning distant healing may be a better option), and how to ensure the safety of the animal and yourself during a healing session.

To provide crystal healing there are several things that you must have in place, especially if you are being paid for the service. The Crystal Healing for Animals Course covers everything from the paperwork that needs to be in order, from consent forms, tax to be paid, and insurance, to preparing yourself and the animal spiritually and getting the environment and crystals set up correctly.

Putting all you have learned to use, the course explains how to use the techniques covered in providing a healing treatment. This practical guide takes you step-by-step through the process and explains which crystals to use for particular ailments, how the animal may react to healing and how to judge the number of sessions they may need.

In some instances, performing a healing treatment in person may not be practical or possible. In these circumstances, you can offer distance healing. The Crystal Healing for Animals Course explains how to do this and how to perform ‘space clearing’ to rid harmful energies from homes or other buildings. You will also learn how to use meditation to ensure your own health is looked after.

Who Would Benefit from This Course?

Giving clear, step-by-step guidance, this course informs novices in how to use the power of crystals to aid in the recovery of health and wellness in animals. This knowledge can be used to start your own practice or, if you are already a crystal healer or involved in animal care, add the ability to treat animals with crystals to your current services.

4. Veterinary Assistant: Gain Knowledge Needed To Prepare You To Work In A Veterinary Surgery

The Veterinary Assistant Certificate Course is designed to teach students all about this rewarding, interesting, and sometimes hard role. This course will give you the knowledge needed to prepare you to work in a veterinary surgery.

The course covers common pets, handling, first aid, and common illnesses and health signs that you will see in animals.

The role is just as much about people as it is about their pets/animals, and so the course covers not only animal anatomy, but also the emotional expectations of the pet’s owners and the role pets take in people’s lives.

This Veterinary Assistant Course also covers what every day working life would be like in this role, and how to go about beginning your career, along with information on job interviews, workplace progression, and other important information about working as a Veterinary Assistant.

It is important to understand the complex relationships between animals and people, the course explains the best ways to communicate with animal owners, both adult and child, as this is integral to understanding the ailment of the patient, as well as making it easier to empathise and help an owner through what can be a very stressful and emotional time.

Veterinary Assistant involves the care and welfare of animals in a veterinary setting. We cover basic animal health, how to care for pets when they are in the surgery and the legal stance that you need to be aware of when caring for pets as a professional. Students will learn about the routine examinations and procedures that they will often be asked to help with.

To understand illness it is important to understand how the body functions normally.Students learn basic anatomy and physiology of mammals in general: covering various structures and systems in their functioning state, along with some of the common ways that they can become dysfunctional. You will also be provided with an understanding of the areas of reproduction and genes, and how these affect the health and well-being of animals.

You will cover how to handle an emergency situation and provide first aid to an animal in need. And the correct way to handle animals in your care, and the importance of adapting to the patient’s needs, temperament, and body condition.

Students will learn procedures that animals may undergo, it is also important to understand the medications that may be prescribed and administered to a patient, along with having a good knowledge of how the immune system works.

Fianlly, you will cover daily life in the job, the environments you could work in, the roles of others you will likely work alongside, a little about the law, how to prepare for the role, and some tips on how to go about gaining employment.

Who would benefit from this course?

Whether you currently work with animals or would like to, the Veterinary Assistant Certificate Course has been created to help you to understand the role and function of a veterinary assistant.

The aim is to give students the knowledge they need to be able to make an informed decision on whether they wish to follow a career in this area; moving onto a full-time qualification or work-based training/an apprenticeship.

5. Marketing and PR for Small Businesses: Take These First Steps To Move Your Small Business Forward

The Marketing & PR for Small Businesses Course simplifies the learning process with easy-to-understand, straightforward, and useful techniques that you can apply to your business straight away; ensuring straightforward your own strategies, with actionable tactics and results that you can evaluate, build and learn from.

Most small businesses are the manifestation of a dream. The business owner behind them dreams of being their own boss or selling a service or product in which they truly believe. They might be setting up a home business to supplement a low-paying day job, or they may have seen a gap in the market and took the plunge to plug it with an idea that excites them so much they can barely sleep at night.

Rarely does someone go into business because they want to spend hours figuring out ways to persuade customers to engage with them, buy from them, or even notice them. They want to set out their stall and let the success just happen.

In the real world, it doesn’t work that way. In the real world the most critical skills any business, small, medium-sized or otherwise, can have is their ability to communicate – and that, essentially, comes down to marketing and PR. No matter how original or special a small business’s product or service is, without any marketing and PR efforts they will not succeed.

The reason for this is straightforward. Through marketing and PR your product or service has a chance to be promoted to and discovered by potential clients. Without it, those same clients won’t hear about your business. They won’t be able to purchase what you’re offering, and your business will not be able to make sales and will probably close.

It sounds drastic, but the truth is that half of all small businesses fail within the first five years. While this is a gloomy statistic it can also be used to highlight an important fact: No matter what your business is, marketing and PR can make all the difference between rising up or falling flat.

This Marketing and PR for Small Businesses home study course is thus designed to guide new small business owners (or those thinking about starting their own venture) through the simple steps of how to communicate about their products or services to potential customers.

The course sets out to demystify exactly how a small business can benefit from these two disciplines and offers clear choices on the different marketing and PR tactics that businesses employ today.

Managing marketing and PR is not rocket science. However, it does take time, thought, commitment and a little creativity to incorporate it into your overall business structure and action plan.

In the comfort of your home and in your own time, you can then use this course to become familiar with the principles of marketing and PR and to start developing your individual strategy.

Understanding just how vital marketing and PR are to your burgeoning small business and its future is crucial, but with these first steps, your business is already moving forward.

Who would benefit from the course?

For those who are setting up their own business or have an established business but would like to grow or is struggling to achieve what you had hoped, the Marketing & PR for Small Businesses Course is essential.

Those who already work within the marketing and PR industries or are interested in doing so will also learn a lot here, as the course provides a wealth of information and tips.

6. Social Media Marketing: Learn How To Create A Multi-Platform Social Media Marketing Strategy

This course will teach you how to create a multi-platform Social Media Marketing strategy which engages your audience, developing and leveraging trust, authenticity and advocacy, whilst delivering a favourable return on investment.

The Social Media Marketing Certificate Course is separated into 2 distinct areas. The 1st tells you about social media itself and how to approach it from a marketing perspective, the 2nd looks at several platforms individually and explains the business benefits of each. You will learn how and why businesses large and small can use social media marketing to reach and engage with their target markets.

You will discover how social media differs from traditional marketing and PR activities. The course explains how these differences can be utilised to create stronger customer relationships, and how specific, measurable goals can be set and reached. One important difference, which the course covers extensively, is the Consumer Feedback Cycle which can have an impact on the growth of a business and affect change.

Recognising the need to have a social media strategy in place is one thing but creating a targeted, goal-led strategy, is another. The Social Media Marketing Certificate Course explains, in detail, how to go about creating an effective content marketing plan and social media strategy, the effectiveness of which you can track, measure and improve.

The course explains how social media audits and customer profiling should determine how you use social media and help you to identify which platforms are best for your business. To ensure you have considered all the options, this course takes an in-depth look at each of the Top 50 social media platforms. Along with Facebook, Twitter, LinkedIn, Pinterest, and Google+, the course also looks at some of the smaller and more niche platforms. It also explains how to go about using a number of platforms for a single objective and how to simplify the process of managing multiple platforms.

Who would benefit from the course?

Social media can play a valuable role in the promotion of any organisation, business, product or event. Whether you've never used social media for business before, run campaigns that have not brought the returns you had hoped for or are planning to start a career in this area, the Social Media Marketing Certificate Course has something to teach you.

This course is ideal for anyone who wants to learn how to create effective, measurable social media marketing strategies on the most appropriate platforms for their target audience.

7. Pet Care Business: Set Up Your Own Exciting New Pet Care Venture

With less people wanting to use boarding kennels for their beloved pets a new business opportunity has opened up for genuine pet lovers.

This comprehensive and insightful course will teach you everything that you need to know in order to set up your own exciting new pet care venture. People want to be certain that their pets are looked after properly when they are not around to take care of them and also that the carer knows exactly what to do in every possible situation. This step by step course will take you from a complete beginner in this arena to feeling confident in your abilities to get started in this exciting niche.

The pet care business is a thriving industry and with the right knowledge and dedication, any genuine and knowledgeable animal lover can build a successful business in it.

Who would benefit from this course?

Ideal for all pet lovers and those looking to combine their love of animals with an exciting new career!

During this exciting course you will gain a full grounding in setting up your business, being professional, safe and communicating to pet owners that you are exactly the person to care for their pets.

Upon completion of the course assessments you could set up your own exciting pet care related business or start a new role in a pet related profession.

8. Animal Assisted Therapy: Discover That Animals Make Great Therapists

The Animal Assisted Therapy Certificate course discusses this further: giving information on the effectiveness of animals on human mental, physical and psychological health through Animal Assisted Activities (AAA) and Animal Assisted Therapies (AAT).

While the roles often merge ‘Animal Assistants’ and ‘Therapy Animals’ offer different functions to humans. The Animal Assisted Therapy Certificate Course discusses these differences and also how they crossover, whilst explaining what specific animals can offer in terms of assistance.

Students will discover that animals make great therapists for a number of conditions and for a number of reasons. You will learn how they can aid mental health issues, and how these mental health conditions arise in the first instance.

As humans we have certain needs that must be met for us to be healthy, the absence of which can lead us away from happiness and health, and into mental ill health, which often leads to physical sickness. We discuss the scientific findings that link mental well-being to the presence of animals, detailing exactly animals can do for our health, both physical and mental.

Who would benefit from this course?

Ideal for all pet lovers and those looking to combine their love of animals with an exciting new career!

The Animal Assisted Therapy Certificate Course can be studied as a general interest course, as the information within opens students up to the versatility and therapeutic power that the inclusion of animals can have in both physical and psychological therapies.

If you are interested in pursuing a career in this area then this course will arm you with knowledge of Animal Assisted Activities (AAA) and Animal Assisted Therapy (AAT), how they benefit, the role that animals can play in improving quality of life, and what is involved in providing therapy and handling an animal working in this role.

9. Coaching and Mentoring for Business Success: Practical Applications Of Creating A Coaching & Mentoring Programme

The Coaching & Mentoring for Business Success Certificate Course takes business owners, and those in positions to affect change, through the fundamentals and practical applications of creating a coaching and mentoring programme fit for their business.

As one of the most important resources of any business, it is staggering how little some companies do to nurture the talent that they already have at their disposal, which can lead to staff being poached or paying higher salaries for those who have learnt elsewhere.

The Coaching & Mentoring for Business Success Certificate Course provides an exhaustive base of knowledge on how to improve the training of staff and in turn help businesses to improve. Students are guided through the principles of a good coaching and mentoring programme; taking you through various training strategies and how to implement, support and further develop these in an organisation, as well as how to create a coaching and mentoring culture and measure success, to ensure initial and lasting buy-in from staff, management, and decision-makers.

Who would benefit from this course?

The Coaching & Mentoring for Business Success Certificate Course is designed for business owners, CEOs and managers, those whose role it is train staff, and anyone else within a company who can see how the improvement of staff capability can drive a business forward.

10. Internet Marketing Strategies for Business: Learn How To Market Your Business On The Internet

Internet marketing is an important part of any business strategy, regardless of the size of the company and whether or not they are doing business online. Through this course you will learn the many ways to market a business online and how each element works independently and together.

This course outlines what internet marketing is and why it is an essential practice for any business. You will discover the benefits to having an online presence, the importance of implementing an effective internet marketing strategy, what this means, and the various areas of activity within it.

Planning is an important part of any strategy. The Internet Marketing Strategies for Business Course helps you to define your goals, identify your target customers, figure out what type of campaign you need to develop, and understand the importance of timing your campaigns and monitoring their effectiveness.

Search engine optimisation (SEO) is often misunderstood. It requires understanding and work but it is possible to do well in search rankings. This course explains what SEO is, how it works, and what you can do to improve your ranking.

From the Internet Marketing Strategies for Business Course, you will learn about content marketing. You will discover what it is and what the benefits are to the business and the consumer. You’ll learn what the different types of content are and why you would choose to produce certain types of content, how to know what content to produce for your company, how to plan your content, and ways to measure and refine your work.

You’ll discover how social media is used for marketing by businesses and the reasons it has become an important part of marketing strategy. The course covers the influential role of customers in the success of a business’s social media efforts and what needs to be considered when choosing the platforms you use. The course also explains what each of the more popular platforms offer and why you should consider paid advertising in social media.

It can be easy to dismiss email marketing as being antiquated, but the Internet Marketing Strategies for Business Course explains why it is as relevant as ever. The course covers what it is and what the benefits are, the different types of email marketing, and how to build your subscriber list. You will also be provided with tips on how to create an effective e-newsletter and email marketing metrics are also explained.

Affiliate marketing is one of the oldest forms of marketing both online and offline, but one that has grown in tandem with the rapid development of the internet and new media. This course explains what it is, how it works, along with examining affiliate marketing activities and the benefits of the practice – from the perspectives of both the affiliates and the businesses that advertise through them. You will also learn how to start your own affiliate programme and how this incorporates into the larger online marketing strategy.

In addition to improving your organic rankings within search engines, you also have the option to jump the queue, with paid advertising. The Internet Marketing Strategies for Business Course explains what search engine marketing (SEM) is and how pay-per-click (PPC) works. You will be taught about the ‘Quality Score’ of your ads and how to create and manage an effective PPC campaign.

Who would benefit from the course?

This course has been created for those who wish to fully understand online marketing and how to implement and monitor effective strategies that offer a good return on investment.

By putting the knowledge gained from the course into practice, you can increase your employability or, if you are a business owner, drive your business forward by helping to raise awareness and increase sales but also to enable you to make informed decisions about products, services, customers, the brand, and your competition.

Receive Lifetime Access to Course Materials, so you can review at any time.

Join an amazing bundle of animal care courses by enolling today!

For comprehensive information on units of study click the units of study tab above.

This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today!

Course Fast Facts:

  1. All courses are easy to follow and understand
  2. Unlimited lifetime access to course materials
  3. Study as many courses as you want
  4. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
  5. You can study from home or at work, at your own pace, in your own time
  6. Download printer friendly course content

Course Delivery

Courses are accessed online by any device including PC, tablet or Smart Phone. Upon purchase an automated welcome email will be sent to you (please check your junk email inbox if not received as this is an automated email), in order for you to access your online course, which is Available 24/7 on any computer or smart mobile device. Here at CoursesForSuccess.com we aim to provide our users with the best solutions and ways to study online without disrupting their everyday lives. 

Recognition & Accreditation

Upon completion of  each course assessment, you will receive a certificate per course. An accredited certificate from the awarding body relating to your course, a CPD certificate displaying the number of CPD points earned from the course and a Certificate of Completion.

Receive Lifetime Access to Course Materials, so you can review at any time.

The Ultimate Horse Care and Management Bundle, 10 Courses includes the following courses, below is a summary of each course: 

Course 1 - Horse Care and Management

Module 1: An Overview of the Horse

  • Part 1: Evolution and domestication
  • Part 2: Coats colours and markings
  • Part 3: Communication
  • Part 4: Learning
  • Module 1 Assessment

Module 2: Welfare

  • Part 1: The five freedoms
  • Part 2: Equine professionals
  • Part 3: Abnormal behaviours
  • Module 2 Assessment

Module 3 Physical Health

  • Part 1: Checking your horse’s health
  • Part 2: How to train your horse to accept health checks
  • Part 3: Common horse health problems
  • Part 4: First aid kit for horses
  • Module 3 Assessment

Module 4: Basic Horse Care

  • Part 1: Safety around horses
  • Part 2: Feeding and watering
  • Part 3: Grooming
  • Part 4: Thermoregulation and blanketing
  • Part 5: Hoof care
  • Module 4 Assessment

Module 5: Housing Your Horse

  • Part 1: Stabling
  • Part 2: Group housing
  • Part 3: Social structure
  • Module 5 Assessment

Module 6: Riding Equipment and Training

  • Part 1: Choosing and fitting a saddle for your horse
  • Part 2: Bridles and bits
  • Part 3: Understanding horse training methods
  • Module 6 Assessment

Module 7: Buying Your Horse

  • Part 1: The cost of owning a horse
  • Part 2: Before buying a horse
  • Part 3: Viewing prospective horses
  • Part 4: Taking your new horse home
  • Module 7 Assessment

Course 2 - Equine Psychology

Module 1 - Evolution of the Horse and Behaviour

  • Part 1: Evolution and domestication
  • Part 2: Why horses live in groups
  • Part 3: Hierarchy and dominance
  • Part 4: The key needs of the horse
  • Module 1 Assessment

Module 2 - Communication

  • Part 1: Communication
  • Part 2: Noses and mouths
  • Module 2 Assessment

Module 3 - Reproduction and Stallion Behaviour

  • Part 1: Reproduction
  • Part 2: Breeding in the domestic environment
  • Module 3 Assessment

Module 4 - Behaviour of the Young Horse

  • Part 1: Life before birth
  • Part 2: Weaning
  • Module 4 Assessment

Module 5 - Learning Theory

  • Part 1: Habituation, desensitisation and sensitisation
  • Part 2: Natural vs. Contrived Negative Reinforcement
  • Part 3: Aversive-based training
  • Part 4: Analysing a training scenario using science
  • Module 5 Assessment

Module 6 - Horse/Human Relationship

  • Part 1: Enhancing horse / human relationship
  • Part 2: Changing the way we interact with horses
  • Part 3: Communication through symbols
  • Module 6 Assessment

Module 7 - Equine Behaviour in the Managed Evironment

  • Part 1: Welfare of the domesticated horse
  • Part 2: Abnormal behaviours
  • Part 3: Enriching the life and meeting the needs of the domesticated horse
  • Module 7 Assessment

Module 8 - Training Horses using Humane, Science-based Methods

  • Part 1: The handler toolbox
  • Part 2: Techniques to obtain desired behaviours
  • Part 3: Training sessions
  • Part 4: Putting a behaviour on cue
  • Part 5: How to teach your horse to target with his nose
  • Part 6: How to teach your horse to back up
  • Part 7: How to teach your horse to walk over something
  • Part 8: How to help your horse overcome separation anxiety
  • Module 8 Assessment

Course 3 - Crystal Healing for Animals

Module 1 – Crystals and Their Energy

  • Introduction
  • Part 1: What are Crystals?
  • Part 2: How to Choose, Cleanse and Energise Crystals
  • Module 1 Assessment

Module 2 – Crystals and their Healing Properties

  • Part 1: Crystal Attributes
  • Part 2: The Basic Kit
  • Module 2 Assessment

Module 3 – Energy Systems

  • Part 1: The Energy Centres
  • Part 2: The Chakra System
  • Module 3 Assessment

Module 4 – Crystals & Chakras

  • Part 1: Chakra Stones
  • Part 2: How to Identify an Imbalance
  • Module 4 Assessment

Module 5 - Crystal Healing Tools

  • Part 1: Pendulum and Dowsing
  • Part 2: Crystal Wands
  • Part 3: Crystal Elixirs
  • Module 5 Assessment

Module 6 - Healing Techniques

  • Part 1: How to Use the Pendulum to Heal
  • Part 2: How to Administer Crystal Elixirs to Animals
  • Module 6 Assessment

Module 7 - Animal Behaviour, Personality and Emotions

  • Part 1: Animal Behaviour
  • Part 2: Warning Signs
  • Module 7 Assessment

Module 8 - Crystal Healing Preparation

  • Part 1: The Must Haves
  • Part 2: Intuition
  • Module 8 Assessment

Module 9 – Giving a Healing Treatment

  • Part 1: Be Mindful of the Basics
  • Part 2: Crystal Prescriptions
  • Module 9 Assessment

Module 10 – Distant Healing, Space Clearing and Self-Care

  • Part 1: Distant Healing
  • Part 2: Using Space Clearing to Heal Past Wounds and Trauma
  • Conclusion and Next Steps
  • Module 10 Assessment

Course 4 - Veterinary Assistant

Module 1 - Pets and their People

  • Part 1: What Are Pets?
  • Part 2: Communication
  • Module 1 Assessment

Module 2 Animal Care and Welfare

  • Part 1: Signs of Health
  • Part 2: The Five Freedoms
  • Part 3: Infection Types
  • Part 4: Parasites
  • Module 2 Assessment

Module 3 – Anatomy and Physiology

  • Part 1: The Skeletal System
  • Part 2: Nervous System
  • Part 3: Respiratory System
  • Part 4: Endocrine System
  • Part 5: The Digestive System
  • Module 3 Assessment

Module 4 Genes and Reproduction

  • Part 1: Genes and Reproduction
  • Part 2: Genes
  • Module 4 Assessment

Module 5 First Aid and Handling

  • Part 1: First Aid and Handling
  • Part 2: Prepare Your Calm in Advance
  • Module 5 Assessment

Module 6 – Common Illness and Surgery

  • Part 1: Common Illness and Surgery
  • Part 2: Pseudocyesis
  • Module 6 Assessment

Module 7 – Medication and Immunity

  • Part 1: Medication Absorption Terms
  • Part 2: Antibiotics
  • Module 7 Assessment

Module 8 – Beyond Veterinary Treatment

  • Part 1: Types of Veterinary Surgery
  • Part 2: Veterinary Treatment and the Law
  • Part 3: Daily Life in a Surgery
  • Part 4: Finding a Position
  • Part 5: STAR
  • Module 8 Assessment

Course 5 - Marketing and PR for Small Businesses

Module 1: The Difference between Marketing and PR

  • Part 1: The Difference between Marketing and PR
  • Part 2: What about Marketing and PR in the Digital Space?
  • Module 1 Assessment

Module 2: Developing a Strategy

  • Part 1: Developing a Strategy
  • Part 2: Creating your USP
  • Part 3: Exclude to build a client base
  • Part 4: Finalizing Your Strategy
  • Module 2 Assessment

Module 3: Different Tactics

  • Part 1: Different Tactics
  • Part 2: Main Traditional PR Tactics
  • Part 3: Main Digital PR Tactics
  • Module 3 Assessment

Module 4: Social Media

  • Part 1: Social Media
  • Part 2: How to integrate social media into a Marketing and PR strategy
  • Part 3: Other Social Media Networks
  • Module 4 Assessment

Module 5: Monitoring and Evaluating Success

  • Part 1: Monitoring and Evaluating Success
  • Part 2: Traditional measurements of success
  • Part 3: Top Metrics for Social Media
  • Module 5 Assessment

Course 6 - Social Media Marketing

Module 1: Understanding Social Media Marketing

  • Part 1: What Makes Social Media Unique?
  • Part 2: Putting the Social into Social PR
  • Part 3: Case Studies 1. The ALS Ice Bucket Challenge & The Colonel’s Scholar Program
  • Module 1 Assessment

Module 2: The New Role of the Customer

  • Part 1: The Significance of Customer Engagement
  • Part 2: The Feedback Cycle
  • Module 2 Assessment

Module 3: Building a Social Media Marketing Strategy

  • Part 1: The Building Blocks of a Social Media Marketing Strategy
  • Part 2: Buyer Personas
  • Part 3: Knowing the Social Networks That Matter Most
  • Module 3 Assessment

Module 4: Putting It All Together

  • Part 1: Creating a Content Marketing Plan
  • Part 2: Content Creation and Curation
  • Module 4 Assessment

Module 5: Facebook

  • Part 1: What is Facebook?
  • Part 2: What to Post on Facebook
  • Part 3: Advertising Basics
  • Part 4: Facebook Analytics
  • Module 5 Assessment

Module 6: Twitter

  • Part 1: What is Twitter?
  • Part 2: How to Post on Twitter
  • Part 3: Twitter Lists
  • Part 4: Selling on Twitter
  • Module 6 Assessment

Module 7: LinkedIn

  • Part 1: What is LinkedIn?
  • Part 2: What to Post on LinkedIn
  • Part 3: Selling on LinkedIn
  • Module 7 Assessment

Module 8: Pinterest

  • Part 1: What is Pinterest?
  • Part 2: How to Make Your Pinterest Business Page Work for Your Business
  • Part 3: Keywords on Pinterest
  • Part 4: Selling on Pinterest
  • Module 8 Assessment

Module 9: Google+

  • Part 1: What is Google+?
  • Part 2: Creating Your Own Google+ Community
  • Part 3: Advertising on Google+
  • Module 9 Assessment

Module 10: YouTube, Instagram and other Social Media Platforms

  • Part 1: YouTube for Selling
  • Part 2: Types of Video
  • Part 3: Instagram for Selling
  • Part 4: Editing Images
  • Part 5: Other Social Media Channels for Businesses
  • Module 10 Assessment

Module 11: Finalising Your Strategy

  • Part 1: Integrating Your Social Media Platforms
  • Part 2: Remember, It’s All About the Customer
  • Part 3: Social Media Management Tools
  • Module 11 Assessment

Course 7 - Pet Care Business

Module 1 - Is a Pet Care Business Right for You?

  • Part 1: Have You Worked with Animals?
  • Part 2: Flexibility
  • Module 1 Assessment

Module 2 - Preparation and Training

  • Part 1: Preparation
  • Part 2: A Risky Business
  • Part 3: Cat Sitting and Care
  • Part 4: Where to Find Training
  • Module 2 Assessment

Module 3 - Your Business Plan

  • Part 1: Your Business Plan
  • Part 2: Business Plan – What to Include
  • Module 3 Assessment

Module 4 - A Professional Organization

  • Seven Steps to Business Success
  • Module 4 Assessment

Module 5 - Paperwork Made Easy

  • Part 1: Paperwork Made Easy
  • Part 2: Paperwork Made Easy
  • Module 5 Assessment

Module 6 - Marketing

  • Part 1: Marketing
  • Part 2: Marketing
  • Module 6 Assessment

Module 7 - Equip Yourself and Your Vehicle

  • Part 1: Equip Yourself and Your Vehicle
  • Part 2: A dog walking vehicle
  • Module 7 Assessment

Module 8 - Meeting Your Clients

  • Part 1: Meeting Your Clients
  • Part 2: Meeting your animal clients
  • Module 8 Assessment

Module 9 - Client Concern and Conflict

  • Part 1: Personality traits
  • Part 2: Potential Problems for a Dog Walker or Pet Sitter
  • Module 9 Assessment

Module 10 - Foundations of Success

  • Part 1: Foundations of Success
  • Part 2: Be Inspired
  • Module 10 Assessment

Module 11 - Extending Your Business & Legal Requirements

  • Part 1: Extending Your Business & Legal Requirements
  • Part 2: Tax
  • Module 11 Assessment

Course 8 - Animal Assisted Therapy

Module 1: Animal Assistants

  • Part 1: Animal Assisted Therapy
  • Part 2: Assistance Animals
  • Part 3: Summary
  • Module 1 Assessment

Module 2: Mental Health Awareness

  • Part 1: Why We Need Therapy
  • Part 2: Depression
  • Part 3: The Brain
  • Part 4: Summary
  • Module 2 Assessment

Module 3: Stress Relief Has Paws

  • Part 1: Human Needs
  • Part 2: PERMAnent Happiness
  • Part 3: Summary
  • Module 3 Assessment

Module 4: Physical Assistants

  • Part 1: Guide Dogs
  • Part 2: Dual Role Dogs
  • Part 3: Assistance Dogs UK
  • Part 4: Summary
  • Module 4 Assessment

Module 5: Scent Assistants

  • Part 1: The Dog’s Amazing Nose
  • Part 2: Biological Detection Dogs
  • Part 3: Addison’s Disease
  • Part 4: Summary
  • Module 5 Assessment

Module 6: Emotional Assistants

  • Part 1: What Are Emotions
  • Part 2: Animals Affect Emotions
  • Part 3: Summary
  • Module 6 Assessment

Module 7: Children and Animals

  • Part 1: What is Autism
  • Part 2: An Important Note
  • Part 3: Summary
  • Module 7 Assessment

Module 8: Therapy

  • Part 1: What is Therapy?
  • Part 2: Psychological Therapy
  • Part 3: Understand Cognitive Behaviour Therapy
  • Part 4: Summary
  • Module 8 Assessment

Module 9: Animal Welfare in The Therapy Setting

  • Part 1: Animal Welfare in The Therapy Setting
  • Part 2: Animal Welfare
  • Part 3: AAT Stressed Animals
  • Part 4: Summary
  • Final Assessment

Course 9 - Coaching and Mentoring for Business Success

Module 1 - The Skills, Principles and Practice of Effective Management Coaching and Mentoring

  • Part 1: The Purpose of Coaching and Mentoring Within an Organisational Context
  • Part 2: Definitions of Coaching and Mentoring
  • Part 3: Organisational Context – Vision, Mission, Size and Structure and Readiness for Coaching and Mentoring
  • Module 1 Assessment

Module 2 - Alternative Strategies for Developing and Supporting Employees, Including Different Training Strategies

  • Part 1: Alternative Strategies for Developing and Supporting Employees, Including Different Training Strategies
  • Part 2: Corporate Objectives and the Contribution of Coaching and Mentoring to their achievement
  • Module 2 Assessment

Module 3 - Organisational, Operational and Individual Barriers to forming a Coaching and Mentoring Culture – and what to do about them

  • Part 1: Organisational, Operational and Individual Barriers to Forming a Coaching and Mentoring Culture – and what to do about them
  • Part 2: Operational Barriers and Strategies to Overcome Them
  • Module 3 Assessment

Module 4 - Different Perspectives on Mentoring and Coaching

  • Part 1: Different Perspectives on Mentoring and Coaching
  • Part 2: Different Models of Learning Style and Preference
  • Part 3: Constructive Feedback
  • Part 4: Training Models that Enhance Coaching and Mentoring
  • Module 4 Assessment

Module 5 - Legal Aspects of Coaching and Mentoring and Ethical Issues

  • Part 1: The Role of Supervision in Coaching and Mentoring
  • Part 2: Cultural Issues Working Within a Diverse Workforce
  • Part 3: Communications Theories
  • Module 5 Assessment

Module 6 - Relationship Characteristics and Contrasts between Coaching and Mentoring

  • Part 1: Judgmental/Non-Judgmental
  • Part 2: Transactional Analysis 
  • Module 6 Assessment

Module 7 – Processes and Models for Effectively Coaching

  • Part 1: Processes and Models for Effectively Coaching
  • Part 2: OSKAR/OSCAR 
  • Module 7 Assessment

Module 8 - Supervision – Principles and Practice

  • Part 1: Links to Contracting
  • Part 2: The EMCC Code of Ethics covers the following:
  • Module 8 Assessment

Module 9 - Organisational Structure, Culture and the Role Coaching or Mentoring Has In Supporting Performance

  • Part 1: Organisational Structure, Culture and the Role Coaching or Mentoring Has In Supporting Performance
  • Part 2: Determining and Agreeing Strategic Objectives Relating to Coaching and Mentoring
  • Module 9 Assessment

Module 10 - Measuring the Success of a Coaching and Mentoring Programme

  • Measuring the Success of a Coaching and Mentoring Programme
  • Module 10 Assessment

Course 10 - Internet Marketing Strategies for Business

Module 1: What is Internet Marketing?

  • Part 1: Why implement Internet marketing?
  • Part 2: The benefits of Internet marketing
  • Part 3: What is Internet marketing?
  • Module 1 Assessment

Module 2: Steps to planning your campaigns

  • Part 1: Set Goals
  • Part 2: How to choose which Internet marketing strategies to use
  • Module 2 Assessment

Module 3: Search Engine Optimisation

  • Part 1: Search Engine Optimisation
  • Part 2: Core components of SEO
  • Part 3: Mobile
  • Module 3 Assessment

Module 4: Content Marketing

  • Part 1: What is content marketing?
  • Part 2: What are the different types of content?
  • Part 3: How do you know which content you should create?
  • Module 4 Assessment

Module 5: Social Media Marketing

  • Part 1: What is social media marketing (SMM)?
  • Part 2: The new role of the customer
  • Part 3: Creating a SMM campaign
  • Part 4: Different social media sites
  • Part 5: Advertising on social media
  • Part 6: Social media metrics
  • Module 5 Assessment

Module 6: Email Marketing

  • Part 1: What is email marketing?
  • Part 2: How to build an email list
  • Part 3: How to create an e-newsletter
  • Part 4: Email marketing metrics
  • Module 6 Assessment

Module 7: Affiliate Marketing

  • Part 1: What is affiliate marketing?
  • Part 2: Different types of affiliate programmes
  • Part 3: How does affiliate marketing work?
  • Part 4: How to start your own affiliate programme
  • Module 7 Assessment

Module 8: SEM and Paid Internet Advertising

  • Part 1: What is Search engine marketing (SEM)?
  • Part 2: Creating an effective PPC Campaign
  • Part 3: Managing a PPC campaign
  • Module 8 Assessment

Entry requirements

Students must have basic literacy and numeracy skills.

Minimum education

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Computer requirements

Students will need access to a computer and the internet. 

Minimum specifications for the computer are:

Windows:

  • Microsoft Windows XP, or later
  • Modern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

MAC/iOS

  • OSX/iOS 6 or later
  • Modern and up to date Browser (Firefox, Chrome, Safari)

All systems

  • Internet bandwidth of 1Mb or faster
  • Flash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

Students will also need access the following applications:

Adobe Acrobat Reader

About this Course

Get Horse Care and Management, Equine Psychology, Crystal Healing for Animals, Veterinary Assistant, Marketing and PR for Small Businesses, Social Media Marketing, Pet Care Business, Animal Assisted Therapy, Coaching and Mentoring for Business Success, and Internet Marketing Strategies for Business in this Bundle

1. Horse Care and Management: Learn Important Horse Handling And Healthcare Procedures

Written by a professional horse trainer, this course provides humane, scientific methods of training, including several step-by-step training plans to teach your horse important handling and healthcare procedures such as accepting a blanket, giving hooves or loading into a trailer.

The Horse Care and Management Course covers the basics of what you would expect from a course of this type: horse anatomy, mucking out and grooming your horse. This course also focuses on horse care from an ethical and scientific perspective. This means the course covers areas such as learning theory, equine welfare and group housing, among others.

The course begins by giving a thorough overview of horses. This covers: a brief description of their evolution, anatomy with specific attention paid to the head, legs, and hooves, terminology used for markings and coats, the physical ways in which horses communicate their emotions, and how horses learn (which is actually remarkably similar to humans).

We then go onto what a horse needs to be emotionally and physically happy. We teach you how to recognise a healthy horse as well as how to check them over and how to spot pain by changes in the horse’s facial expressions. Students will learn how to: train a horse to accept health checks and medical treatments, recognise common health problems, administer first aid, and understand worming and the importance of having an appropriate worming programme in place.

You will learn how to act around horses and limit the risk of accidents occurring. The course talks about nutritional needs and things to avoid in a horse’s diet, and promoting good health with grooming. There is also information on blanketing, explaining when this is and isn’t necessary, and both the barefoot and shod methods of keeping a horse’s hooves.

We show you how to get the best from horse’s environment, for the enrichment of their mental and physical development and welfare. This covers: stabling, group housing, turnout, and the social structure of horses.

Owning a horse is actually less expensive than it is perceived to be. This said, it is a lifetime commitment and the costs are a lot more than your average house pet. We highlight the average ongoing costs of horse ownership, along with things to consider before buying a horse, what to look out for when viewing a horse, and how to go about taking your new horse home.

Who would benefit from the course?

The Horse Care and Management Certificate Course is an excellent resource for anyone who would like to work with and look after horses in the numerous careers available in the equestrian industry. Similarly, if you are considering horse ownership, the knowledge within this course will have you well-placed to understand horses and their needs, before making the commitment to buy.

2. Equine Psychology: Learn About Equine Behaviour 

This comprehensive and insightful course will teach you everything that you need to know about equine behaviour and how horses learn.

If you allow it, this course will dramatically change how you perceive, interact, manage and train horses.

This course was created using our writer’s years of professional experience of horse training and the most up to date scientific researches.

The sciences used to create this course includes:

  • Ethology (the study of natural behaviour)
  • Psychology (the study of the mind and it’s functions)
  • Neuroscience (the study of the structure and function of the nervous system and brain)
  • Biology (the study of physiology and anatomy)

Who would benefit from the course?

Designed for horse owners and equine professionals alike this course is ideal for those that either look after horses or those that would like to learn more about the behaviour of these wonderful animals and how they learn.

3. Crystal Healing for Animals: Heal Animals With The Power Of Crystals

Discover the energy systems of the animal body and heal ill health with the power of crystals. With the Crystal Healing for Animals Course, you’ll learn about the tools, techniques, theories and philosophies used in the practice. Everything from understanding animal behaviour to selecting and energising crystals and giving hands-on and distant treatment is covered.

The Crystal Healing for Animals Course requires no prerequisite knowledge. It begins by explaining what crystals are and how to go about choosing, cleansing (or purifying), energising and caring for them.

For crystal healing to be most effective it is important to choose the correct crystals for each ailment. This course provides a directory of stones and their prescribed uses – giving you a quick and easy reference guide. You are also provided with a short list of crystals you should obtain to create a basic set to start out with.

To understand how crystal healing works, you first need to understand the energy centres that all living things have and how chakras, meridians, and auras work. The Crystal Healing for Animals Course guides you through these, explaining how to identify imbalances in energy and which crystals should be used to help to resolve them.

There are various tools and techniques used in the crystal healing process. This course outlines how to choose, cleanse, programme and use crystal pendulums and wands, and explains the use of both. You’ll also learn what a crystal grid is and how to set one up and how to make and administer crystal elixirs and use ‘hands on’ healing with animals.

To understand how to treat an animal, you must study and understand how they behave when in good and ill-health. The course explains how to go about gaining knowledge about a particular animal or pet and pick up on indicators that something is not right. You’ll also learn how various animals give warning signs that they don’t want any interaction (meaning distant healing may be a better option), and how to ensure the safety of the animal and yourself during a healing session.

To provide crystal healing there are several things that you must have in place, especially if you are being paid for the service. The Crystal Healing for Animals Course covers everything from the paperwork that needs to be in order, from consent forms, tax to be paid, and insurance, to preparing yourself and the animal spiritually and getting the environment and crystals set up correctly.

Putting all you have learned to use, the course explains how to use the techniques covered in providing a healing treatment. This practical guide takes you step-by-step through the process and explains which crystals to use for particular ailments, how the animal may react to healing and how to judge the number of sessions they may need.

In some instances, performing a healing treatment in person may not be practical or possible. In these circumstances, you can offer distance healing. The Crystal Healing for Animals Course explains how to do this and how to perform ‘space clearing’ to rid harmful energies from homes or other buildings. You will also learn how to use meditation to ensure your own health is looked after.

Who Would Benefit from This Course?

Giving clear, step-by-step guidance, this course informs novices in how to use the power of crystals to aid in the recovery of health and wellness in animals. This knowledge can be used to start your own practice or, if you are already a crystal healer or involved in animal care, add the ability to treat animals with crystals to your current services.

4. Veterinary Assistant: Gain Knowledge Needed To Prepare You To Work In A Veterinary Surgery

The Veterinary Assistant Certificate Course is designed to teach students all about this rewarding, interesting, and sometimes hard role. This course will give you the knowledge needed to prepare you to work in a veterinary surgery.

The course covers common pets, handling, first aid, and common illnesses and health signs that you will see in animals.

The role is just as much about people as it is about their pets/animals, and so the course covers not only animal anatomy, but also the emotional expectations of the pet’s owners and the role pets take in people’s lives.

This Veterinary Assistant Course also covers what every day working life would be like in this role, and how to go about beginning your career, along with information on job interviews, workplace progression, and other important information about working as a Veterinary Assistant.

It is important to understand the complex relationships between animals and people, the course explains the best ways to communicate with animal owners, both adult and child, as this is integral to understanding the ailment of the patient, as well as making it easier to empathise and help an owner through what can be a very stressful and emotional time.

Veterinary Assistant involves the care and welfare of animals in a veterinary setting. We cover basic animal health, how to care for pets when they are in the surgery and the legal stance that you need to be aware of when caring for pets as a professional. Students will learn about the routine examinations and procedures that they will often be asked to help with.

To understand illness it is important to understand how the body functions normally.Students learn basic anatomy and physiology of mammals in general: covering various structures and systems in their functioning state, along with some of the common ways that they can become dysfunctional. You will also be provided with an understanding of the areas of reproduction and genes, and how these affect the health and well-being of animals.

You will cover how to handle an emergency situation and provide first aid to an animal in need. And the correct way to handle animals in your care, and the importance of adapting to the patient’s needs, temperament, and body condition.

Students will learn procedures that animals may undergo, it is also important to understand the medications that may be prescribed and administered to a patient, along with having a good knowledge of how the immune system works.

Fianlly, you will cover daily life in the job, the environments you could work in, the roles of others you will likely work alongside, a little about the law, how to prepare for the role, and some tips on how to go about gaining employment.

Who would benefit from this course?

Whether you currently work with animals or would like to, the Veterinary Assistant Certificate Course has been created to help you to understand the role and function of a veterinary assistant.

The aim is to give students the knowledge they need to be able to make an informed decision on whether they wish to follow a career in this area; moving onto a full-time qualification or work-based training/an apprenticeship.

5. Marketing and PR for Small Businesses: Take These First Steps To Move Your Small Business Forward

The Marketing & PR for Small Businesses Course simplifies the learning process with easy-to-understand, straightforward, and useful techniques that you can apply to your business straight away; ensuring straightforward your own strategies, with actionable tactics and results that you can evaluate, build and learn from.

Most small businesses are the manifestation of a dream. The business owner behind them dreams of being their own boss or selling a service or product in which they truly believe. They might be setting up a home business to supplement a low-paying day job, or they may have seen a gap in the market and took the plunge to plug it with an idea that excites them so much they can barely sleep at night.

Rarely does someone go into business because they want to spend hours figuring out ways to persuade customers to engage with them, buy from them, or even notice them. They want to set out their stall and let the success just happen.

In the real world, it doesn’t work that way. In the real world the most critical skills any business, small, medium-sized or otherwise, can have is their ability to communicate – and that, essentially, comes down to marketing and PR. No matter how original or special a small business’s product or service is, without any marketing and PR efforts they will not succeed.

The reason for this is straightforward. Through marketing and PR your product or service has a chance to be promoted to and discovered by potential clients. Without it, those same clients won’t hear about your business. They won’t be able to purchase what you’re offering, and your business will not be able to make sales and will probably close.

It sounds drastic, but the truth is that half of all small businesses fail within the first five years. While this is a gloomy statistic it can also be used to highlight an important fact: No matter what your business is, marketing and PR can make all the difference between rising up or falling flat.

This Marketing and PR for Small Businesses home study course is thus designed to guide new small business owners (or those thinking about starting their own venture) through the simple steps of how to communicate about their products or services to potential customers.

The course sets out to demystify exactly how a small business can benefit from these two disciplines and offers clear choices on the different marketing and PR tactics that businesses employ today.

Managing marketing and PR is not rocket science. However, it does take time, thought, commitment and a little creativity to incorporate it into your overall business structure and action plan.

In the comfort of your home and in your own time, you can then use this course to become familiar with the principles of marketing and PR and to start developing your individual strategy.

Understanding just how vital marketing and PR are to your burgeoning small business and its future is crucial, but with these first steps, your business is already moving forward.

Who would benefit from the course?

For those who are setting up their own business or have an established business but would like to grow or is struggling to achieve what you had hoped, the Marketing & PR for Small Businesses Course is essential.

Those who already work within the marketing and PR industries or are interested in doing so will also learn a lot here, as the course provides a wealth of information and tips.

6. Social Media Marketing: Learn How To Create A Multi-Platform Social Media Marketing Strategy

This course will teach you how to create a multi-platform Social Media Marketing strategy which engages your audience, developing and leveraging trust, authenticity and advocacy, whilst delivering a favourable return on investment.

The Social Media Marketing Certificate Course is separated into 2 distinct areas. The 1st tells you about social media itself and how to approach it from a marketing perspective, the 2nd looks at several platforms individually and explains the business benefits of each. You will learn how and why businesses large and small can use social media marketing to reach and engage with their target markets.

You will discover how social media differs from traditional marketing and PR activities. The course explains how these differences can be utilised to create stronger customer relationships, and how specific, measurable goals can be set and reached. One important difference, which the course covers extensively, is the Consumer Feedback Cycle which can have an impact on the growth of a business and affect change.

Recognising the need to have a social media strategy in place is one thing but creating a targeted, goal-led strategy, is another. The Social Media Marketing Certificate Course explains, in detail, how to go about creating an effective content marketing plan and social media strategy, the effectiveness of which you can track, measure and improve.

The course explains how social media audits and customer profiling should determine how you use social media and help you to identify which platforms are best for your business. To ensure you have considered all the options, this course takes an in-depth look at each of the Top 50 social media platforms. Along with Facebook, Twitter, LinkedIn, Pinterest, and Google+, the course also looks at some of the smaller and more niche platforms. It also explains how to go about using a number of platforms for a single objective and how to simplify the process of managing multiple platforms.

Who would benefit from the course?

Social media can play a valuable role in the promotion of any organisation, business, product or event. Whether you've never used social media for business before, run campaigns that have not brought the returns you had hoped for or are planning to start a career in this area, the Social Media Marketing Certificate Course has something to teach you.

This course is ideal for anyone who wants to learn how to create effective, measurable social media marketing strategies on the most appropriate platforms for their target audience.

7. Pet Care Business: Set Up Your Own Exciting New Pet Care Venture

With less people wanting to use boarding kennels for their beloved pets a new business opportunity has opened up for genuine pet lovers.

This comprehensive and insightful course will teach you everything that you need to know in order to set up your own exciting new pet care venture. People want to be certain that their pets are looked after properly when they are not around to take care of them and also that the carer knows exactly what to do in every possible situation. This step by step course will take you from a complete beginner in this arena to feeling confident in your abilities to get started in this exciting niche.

The pet care business is a thriving industry and with the right knowledge and dedication, any genuine and knowledgeable animal lover can build a successful business in it.

Who would benefit from this course?

Ideal for all pet lovers and those looking to combine their love of animals with an exciting new career!

During this exciting course you will gain a full grounding in setting up your business, being professional, safe and communicating to pet owners that you are exactly the person to care for their pets.

Upon completion of the course assessments you could set up your own exciting pet care related business or start a new role in a pet related profession.

8. Animal Assisted Therapy: Discover That Animals Make Great Therapists

The Animal Assisted Therapy Certificate course discusses this further: giving information on the effectiveness of animals on human mental, physical and psychological health through Animal Assisted Activities (AAA) and Animal Assisted Therapies (AAT).

While the roles often merge ‘Animal Assistants’ and ‘Therapy Animals’ offer different functions to humans. The Animal Assisted Therapy Certificate Course discusses these differences and also how they crossover, whilst explaining what specific animals can offer in terms of assistance.

Students will discover that animals make great therapists for a number of conditions and for a number of reasons. You will learn how they can aid mental health issues, and how these mental health conditions arise in the first instance.

As humans we have certain needs that must be met for us to be healthy, the absence of which can lead us away from happiness and health, and into mental ill health, which often leads to physical sickness. We discuss the scientific findings that link mental well-being to the presence of animals, detailing exactly animals can do for our health, both physical and mental.

Who would benefit from this course?

Ideal for all pet lovers and those looking to combine their love of animals with an exciting new career!

The Animal Assisted Therapy Certificate Course can be studied as a general interest course, as the information within opens students up to the versatility and therapeutic power that the inclusion of animals can have in both physical and psychological therapies.

If you are interested in pursuing a career in this area then this course will arm you with knowledge of Animal Assisted Activities (AAA) and Animal Assisted Therapy (AAT), how they benefit, the role that animals can play in improving quality of life, and what is involved in providing therapy and handling an animal working in this role.

9. Coaching and Mentoring for Business Success: Practical Applications Of Creating A Coaching & Mentoring Programme

The Coaching & Mentoring for Business Success Certificate Course takes business owners, and those in positions to affect change, through the fundamentals and practical applications of creating a coaching and mentoring programme fit for their business.

As one of the most important resources of any business, it is staggering how little some companies do to nurture the talent that they already have at their disposal, which can lead to staff being poached or paying higher salaries for those who have learnt elsewhere.

The Coaching & Mentoring for Business Success Certificate Course provides an exhaustive base of knowledge on how to improve the training of staff and in turn help businesses to improve. Students are guided through the principles of a good coaching and mentoring programme; taking you through various training strategies and how to implement, support and further develop these in an organisation, as well as how to create a coaching and mentoring culture and measure success, to ensure initial and lasting buy-in from staff, management, and decision-makers.

Who would benefit from this course?

The Coaching & Mentoring for Business Success Certificate Course is designed for business owners, CEOs and managers, those whose role it is train staff, and anyone else within a company who can see how the improvement of staff capability can drive a business forward.

10. Internet Marketing Strategies for Business: Learn How To Market Your Business On The Internet

Internet marketing is an important part of any business strategy, regardless of the size of the company and whether or not they are doing business online. Through this course you will learn the many ways to market a business online and how each element works independently and together.

This course outlines what internet marketing is and why it is an essential practice for any business. You will discover the benefits to having an online presence, the importance of implementing an effective internet marketing strategy, what this means, and the various areas of activity within it.

Planning is an important part of any strategy. The Internet Marketing Strategies for Business Course helps you to define your goals, identify your target customers, figure out what type of campaign you need to develop, and understand the importance of timing your campaigns and monitoring their effectiveness.

Search engine optimisation (SEO) is often misunderstood. It requires understanding and work but it is possible to do well in search rankings. This course explains what SEO is, how it works, and what you can do to improve your ranking.

From the Internet Marketing Strategies for Business Course, you will learn about content marketing. You will discover what it is and what the benefits are to the business and the consumer. You’ll learn what the different types of content are and why you would choose to produce certain types of content, how to know what content to produce for your company, how to plan your content, and ways to measure and refine your work.

You’ll discover how social media is used for marketing by businesses and the reasons it has become an important part of marketing strategy. The course covers the influential role of customers in the success of a business’s social media efforts and what needs to be considered when choosing the platforms you use. The course also explains what each of the more popular platforms offer and why you should consider paid advertising in social media.

It can be easy to dismiss email marketing as being antiquated, but the Internet Marketing Strategies for Business Course explains why it is as relevant as ever. The course covers what it is and what the benefits are, the different types of email marketing, and how to build your subscriber list. You will also be provided with tips on how to create an effective e-newsletter and email marketing metrics are also explained.

Affiliate marketing is one of the oldest forms of marketing both online and offline, but one that has grown in tandem with the rapid development of the internet and new media. This course explains what it is, how it works, along with examining affiliate marketing activities and the benefits of the practice – from the perspectives of both the affiliates and the businesses that advertise through them. You will also learn how to start your own affiliate programme and how this incorporates into the larger online marketing strategy.

In addition to improving your organic rankings within search engines, you also have the option to jump the queue, with paid advertising. The Internet Marketing Strategies for Business Course explains what search engine marketing (SEM) is and how pay-per-click (PPC) works. You will be taught about the ‘Quality Score’ of your ads and how to create and manage an effective PPC campaign.

Who would benefit from the course?

This course has been created for those who wish to fully understand online marketing and how to implement and monitor effective strategies that offer a good return on investment.

By putting the knowledge gained from the course into practice, you can increase your employability or, if you are a business owner, drive your business forward by helping to raise awareness and increase sales but also to enable you to make informed decisions about products, services, customers, the brand, and your competition.

Receive Lifetime Access to Course Materials, so you can review at any time.

Join an amazing bundle of animal care courses by enolling today!

For comprehensive information on units of study click the units of study tab above.

This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today!

Course Fast Facts:

  1. All courses are easy to follow and understand
  2. Unlimited lifetime access to course materials
  3. Study as many courses as you want
  4. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
  5. You can study from home or at work, at your own pace, in your own time
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Courses are accessed online by any device including PC, tablet or Smart Phone. Upon purchase an automated welcome email will be sent to you (please check your junk email inbox if not received as this is an automated email), in order for you to access your online course, which is Available 24/7 on any computer or smart mobile device. Here at CoursesForSuccess.com we aim to provide our users with the best solutions and ways to study online without disrupting their everyday lives. 

Recognition & Accreditation

Upon completion of  each course assessment, you will receive a certificate per course. An accredited certificate from the awarding body relating to your course, a CPD certificate displaying the number of CPD points earned from the course and a Certificate of Completion.

Receive Lifetime Access to Course Materials, so you can review at any time.

The Ultimate Horse Care and Management Bundle, 10 Courses includes the following courses, below is a summary of each course: 

Course 1 - Horse Care and Management

Module 1: An Overview of the Horse

  • Part 1: Evolution and domestication
  • Part 2: Coats colours and markings
  • Part 3: Communication
  • Part 4: Learning
  • Module 1 Assessment

Module 2: Welfare

  • Part 1: The five freedoms
  • Part 2: Equine professionals
  • Part 3: Abnormal behaviours
  • Module 2 Assessment

Module 3 Physical Health

  • Part 1: Checking your horse’s health
  • Part 2: How to train your horse to accept health checks
  • Part 3: Common horse health problems
  • Part 4: First aid kit for horses
  • Module 3 Assessment

Module 4: Basic Horse Care

  • Part 1: Safety around horses
  • Part 2: Feeding and watering
  • Part 3: Grooming
  • Part 4: Thermoregulation and blanketing
  • Part 5: Hoof care
  • Module 4 Assessment

Module 5: Housing Your Horse

  • Part 1: Stabling
  • Part 2: Group housing
  • Part 3: Social structure
  • Module 5 Assessment

Module 6: Riding Equipment and Training

  • Part 1: Choosing and fitting a saddle for your horse
  • Part 2: Bridles and bits
  • Part 3: Understanding horse training methods
  • Module 6 Assessment

Module 7: Buying Your Horse

  • Part 1: The cost of owning a horse
  • Part 2: Before buying a horse
  • Part 3: Viewing prospective horses
  • Part 4: Taking your new horse home
  • Module 7 Assessment

Course 2 - Equine Psychology

Module 1 - Evolution of the Horse and Behaviour

  • Part 1: Evolution and domestication
  • Part 2: Why horses live in groups
  • Part 3: Hierarchy and dominance
  • Part 4: The key needs of the horse
  • Module 1 Assessment

Module 2 - Communication

  • Part 1: Communication
  • Part 2: Noses and mouths
  • Module 2 Assessment

Module 3 - Reproduction and Stallion Behaviour

  • Part 1: Reproduction
  • Part 2: Breeding in the domestic environment
  • Module 3 Assessment

Module 4 - Behaviour of the Young Horse

  • Part 1: Life before birth
  • Part 2: Weaning
  • Module 4 Assessment

Module 5 - Learning Theory

  • Part 1: Habituation, desensitisation and sensitisation
  • Part 2: Natural vs. Contrived Negative Reinforcement
  • Part 3: Aversive-based training
  • Part 4: Analysing a training scenario using science
  • Module 5 Assessment

Module 6 - Horse/Human Relationship

  • Part 1: Enhancing horse / human relationship
  • Part 2: Changing the way we interact with horses
  • Part 3: Communication through symbols
  • Module 6 Assessment

Module 7 - Equine Behaviour in the Managed Evironment

  • Part 1: Welfare of the domesticated horse
  • Part 2: Abnormal behaviours
  • Part 3: Enriching the life and meeting the needs of the domesticated horse
  • Module 7 Assessment

Module 8 - Training Horses using Humane, Science-based Methods

  • Part 1: The handler toolbox
  • Part 2: Techniques to obtain desired behaviours
  • Part 3: Training sessions
  • Part 4: Putting a behaviour on cue
  • Part 5: How to teach your horse to target with his nose
  • Part 6: How to teach your horse to back up
  • Part 7: How to teach your horse to walk over something
  • Part 8: How to help your horse overcome separation anxiety
  • Module 8 Assessment

Course 3 - Crystal Healing for Animals

Module 1 – Crystals and Their Energy

  • Introduction
  • Part 1: What are Crystals?
  • Part 2: How to Choose, Cleanse and Energise Crystals
  • Module 1 Assessment

Module 2 – Crystals and their Healing Properties

  • Part 1: Crystal Attributes
  • Part 2: The Basic Kit
  • Module 2 Assessment

Module 3 – Energy Systems

  • Part 1: The Energy Centres
  • Part 2: The Chakra System
  • Module 3 Assessment

Module 4 – Crystals & Chakras

  • Part 1: Chakra Stones
  • Part 2: How to Identify an Imbalance
  • Module 4 Assessment

Module 5 - Crystal Healing Tools

  • Part 1: Pendulum and Dowsing
  • Part 2: Crystal Wands
  • Part 3: Crystal Elixirs
  • Module 5 Assessment

Module 6 - Healing Techniques

  • Part 1: How to Use the Pendulum to Heal
  • Part 2: How to Administer Crystal Elixirs to Animals
  • Module 6 Assessment

Module 7 - Animal Behaviour, Personality and Emotions

  • Part 1: Animal Behaviour
  • Part 2: Warning Signs
  • Module 7 Assessment

Module 8 - Crystal Healing Preparation

  • Part 1: The Must Haves
  • Part 2: Intuition
  • Module 8 Assessment

Module 9 – Giving a Healing Treatment

  • Part 1: Be Mindful of the Basics
  • Part 2: Crystal Prescriptions
  • Module 9 Assessment

Module 10 – Distant Healing, Space Clearing and Self-Care

  • Part 1: Distant Healing
  • Part 2: Using Space Clearing to Heal Past Wounds and Trauma
  • Conclusion and Next Steps
  • Module 10 Assessment

Course 4 - Veterinary Assistant

Module 1 - Pets and their People

  • Part 1: What Are Pets?
  • Part 2: Communication
  • Module 1 Assessment

Module 2 Animal Care and Welfare

  • Part 1: Signs of Health
  • Part 2: The Five Freedoms
  • Part 3: Infection Types
  • Part 4: Parasites
  • Module 2 Assessment

Module 3 – Anatomy and Physiology

  • Part 1: The Skeletal System
  • Part 2: Nervous System
  • Part 3: Respiratory System
  • Part 4: Endocrine System
  • Part 5: The Digestive System
  • Module 3 Assessment

Module 4 Genes and Reproduction

  • Part 1: Genes and Reproduction
  • Part 2: Genes
  • Module 4 Assessment

Module 5 First Aid and Handling

  • Part 1: First Aid and Handling
  • Part 2: Prepare Your Calm in Advance
  • Module 5 Assessment

Module 6 – Common Illness and Surgery

  • Part 1: Common Illness and Surgery
  • Part 2: Pseudocyesis
  • Module 6 Assessment

Module 7 – Medication and Immunity

  • Part 1: Medication Absorption Terms
  • Part 2: Antibiotics
  • Module 7 Assessment

Module 8 – Beyond Veterinary Treatment

  • Part 1: Types of Veterinary Surgery
  • Part 2: Veterinary Treatment and the Law
  • Part 3: Daily Life in a Surgery
  • Part 4: Finding a Position
  • Part 5: STAR
  • Module 8 Assessment

Course 5 - Marketing and PR for Small Businesses

Module 1: The Difference between Marketing and PR

  • Part 1: The Difference between Marketing and PR
  • Part 2: What about Marketing and PR in the Digital Space?
  • Module 1 Assessment

Module 2: Developing a Strategy

  • Part 1: Developing a Strategy
  • Part 2: Creating your USP
  • Part 3: Exclude to build a client base
  • Part 4: Finalizing Your Strategy
  • Module 2 Assessment

Module 3: Different Tactics

  • Part 1: Different Tactics
  • Part 2: Main Traditional PR Tactics
  • Part 3: Main Digital PR Tactics
  • Module 3 Assessment

Module 4: Social Media

  • Part 1: Social Media
  • Part 2: How to integrate social media into a Marketing and PR strategy
  • Part 3: Other Social Media Networks
  • Module 4 Assessment

Module 5: Monitoring and Evaluating Success

  • Part 1: Monitoring and Evaluating Success
  • Part 2: Traditional measurements of success
  • Part 3: Top Metrics for Social Media
  • Module 5 Assessment

Course 6 - Social Media Marketing

Module 1: Understanding Social Media Marketing

  • Part 1: What Makes Social Media Unique?
  • Part 2: Putting the Social into Social PR
  • Part 3: Case Studies 1. The ALS Ice Bucket Challenge & The Colonel’s Scholar Program
  • Module 1 Assessment

Module 2: The New Role of the Customer

  • Part 1: The Significance of Customer Engagement
  • Part 2: The Feedback Cycle
  • Module 2 Assessment

Module 3: Building a Social Media Marketing Strategy

  • Part 1: The Building Blocks of a Social Media Marketing Strategy
  • Part 2: Buyer Personas
  • Part 3: Knowing the Social Networks That Matter Most
  • Module 3 Assessment

Module 4: Putting It All Together

  • Part 1: Creating a Content Marketing Plan
  • Part 2: Content Creation and Curation
  • Module 4 Assessment

Module 5: Facebook

  • Part 1: What is Facebook?
  • Part 2: What to Post on Facebook
  • Part 3: Advertising Basics
  • Part 4: Facebook Analytics
  • Module 5 Assessment

Module 6: Twitter

  • Part 1: What is Twitter?
  • Part 2: How to Post on Twitter
  • Part 3: Twitter Lists
  • Part 4: Selling on Twitter
  • Module 6 Assessment

Module 7: LinkedIn

  • Part 1: What is LinkedIn?
  • Part 2: What to Post on LinkedIn
  • Part 3: Selling on LinkedIn
  • Module 7 Assessment

Module 8: Pinterest

  • Part 1: What is Pinterest?
  • Part 2: How to Make Your Pinterest Business Page Work for Your Business
  • Part 3: Keywords on Pinterest
  • Part 4: Selling on Pinterest
  • Module 8 Assessment

Module 9: Google+

  • Part 1: What is Google+?
  • Part 2: Creating Your Own Google+ Community
  • Part 3: Advertising on Google+
  • Module 9 Assessment

Module 10: YouTube, Instagram and other Social Media Platforms

  • Part 1: YouTube for Selling
  • Part 2: Types of Video
  • Part 3: Instagram for Selling
  • Part 4: Editing Images
  • Part 5: Other Social Media Channels for Businesses
  • Module 10 Assessment

Module 11: Finalising Your Strategy

  • Part 1: Integrating Your Social Media Platforms
  • Part 2: Remember, It’s All About the Customer
  • Part 3: Social Media Management Tools
  • Module 11 Assessment

Course 7 - Pet Care Business

Module 1 - Is a Pet Care Business Right for You?

  • Part 1: Have You Worked with Animals?
  • Part 2: Flexibility
  • Module 1 Assessment

Module 2 - Preparation and Training

  • Part 1: Preparation
  • Part 2: A Risky Business
  • Part 3: Cat Sitting and Care
  • Part 4: Where to Find Training
  • Module 2 Assessment

Module 3 - Your Business Plan

  • Part 1: Your Business Plan
  • Part 2: Business Plan – What to Include
  • Module 3 Assessment

Module 4 - A Professional Organization

  • Seven Steps to Business Success
  • Module 4 Assessment

Module 5 - Paperwork Made Easy

  • Part 1: Paperwork Made Easy
  • Part 2: Paperwork Made Easy
  • Module 5 Assessment

Module 6 - Marketing

  • Part 1: Marketing
  • Part 2: Marketing
  • Module 6 Assessment

Module 7 - Equip Yourself and Your Vehicle

  • Part 1: Equip Yourself and Your Vehicle
  • Part 2: A dog walking vehicle
  • Module 7 Assessment

Module 8 - Meeting Your Clients

  • Part 1: Meeting Your Clients
  • Part 2: Meeting your animal clients
  • Module 8 Assessment

Module 9 - Client Concern and Conflict

  • Part 1: Personality traits
  • Part 2: Potential Problems for a Dog Walker or Pet Sitter
  • Module 9 Assessment

Module 10 - Foundations of Success

  • Part 1: Foundations of Success
  • Part 2: Be Inspired
  • Module 10 Assessment

Module 11 - Extending Your Business & Legal Requirements

  • Part 1: Extending Your Business & Legal Requirements
  • Part 2: Tax
  • Module 11 Assessment

Course 8 - Animal Assisted Therapy

Module 1: Animal Assistants

  • Part 1: Animal Assisted Therapy
  • Part 2: Assistance Animals
  • Part 3: Summary
  • Module 1 Assessment

Module 2: Mental Health Awareness

  • Part 1: Why We Need Therapy
  • Part 2: Depression
  • Part 3: The Brain
  • Part 4: Summary
  • Module 2 Assessment

Module 3: Stress Relief Has Paws

  • Part 1: Human Needs
  • Part 2: PERMAnent Happiness
  • Part 3: Summary
  • Module 3 Assessment

Module 4: Physical Assistants

  • Part 1: Guide Dogs
  • Part 2: Dual Role Dogs
  • Part 3: Assistance Dogs UK
  • Part 4: Summary
  • Module 4 Assessment

Module 5: Scent Assistants

  • Part 1: The Dog’s Amazing Nose
  • Part 2: Biological Detection Dogs
  • Part 3: Addison’s Disease
  • Part 4: Summary
  • Module 5 Assessment

Module 6: Emotional Assistants

  • Part 1: What Are Emotions
  • Part 2: Animals Affect Emotions
  • Part 3: Summary
  • Module 6 Assessment

Module 7: Children and Animals

  • Part 1: What is Autism
  • Part 2: An Important Note
  • Part 3: Summary
  • Module 7 Assessment

Module 8: Therapy

  • Part 1: What is Therapy?
  • Part 2: Psychological Therapy
  • Part 3: Understand Cognitive Behaviour Therapy
  • Part 4: Summary
  • Module 8 Assessment

Module 9: Animal Welfare in The Therapy Setting

  • Part 1: Animal Welfare in The Therapy Setting
  • Part 2: Animal Welfare
  • Part 3: AAT Stressed Animals
  • Part 4: Summary
  • Final Assessment

Course 9 - Coaching and Mentoring for Business Success

Module 1 - The Skills, Principles and Practice of Effective Management Coaching and Mentoring

  • Part 1: The Purpose of Coaching and Mentoring Within an Organisational Context
  • Part 2: Definitions of Coaching and Mentoring
  • Part 3: Organisational Context – Vision, Mission, Size and Structure and Readiness for Coaching and Mentoring
  • Module 1 Assessment

Module 2 - Alternative Strategies for Developing and Supporting Employees, Including Different Training Strategies

  • Part 1: Alternative Strategies for Developing and Supporting Employees, Including Different Training Strategies
  • Part 2: Corporate Objectives and the Contribution of Coaching and Mentoring to their achievement
  • Module 2 Assessment

Module 3 - Organisational, Operational and Individual Barriers to forming a Coaching and Mentoring Culture – and what to do about them

  • Part 1: Organisational, Operational and Individual Barriers to Forming a Coaching and Mentoring Culture – and what to do about them
  • Part 2: Operational Barriers and Strategies to Overcome Them
  • Module 3 Assessment

Module 4 - Different Perspectives on Mentoring and Coaching

  • Part 1: Different Perspectives on Mentoring and Coaching
  • Part 2: Different Models of Learning Style and Preference
  • Part 3: Constructive Feedback
  • Part 4: Training Models that Enhance Coaching and Mentoring
  • Module 4 Assessment

Module 5 - Legal Aspects of Coaching and Mentoring and Ethical Issues

  • Part 1: The Role of Supervision in Coaching and Mentoring
  • Part 2: Cultural Issues Working Within a Diverse Workforce
  • Part 3: Communications Theories
  • Module 5 Assessment

Module 6 - Relationship Characteristics and Contrasts between Coaching and Mentoring

  • Part 1: Judgmental/Non-Judgmental
  • Part 2: Transactional Analysis 
  • Module 6 Assessment

Module 7 – Processes and Models for Effectively Coaching

  • Part 1: Processes and Models for Effectively Coaching
  • Part 2: OSKAR/OSCAR 
  • Module 7 Assessment

Module 8 - Supervision – Principles and Practice

  • Part 1: Links to Contracting
  • Part 2: The EMCC Code of Ethics covers the following:
  • Module 8 Assessment

Module 9 - Organisational Structure, Culture and the Role Coaching or Mentoring Has In Supporting Performance

  • Part 1: Organisational Structure, Culture and the Role Coaching or Mentoring Has In Supporting Performance
  • Part 2: Determining and Agreeing Strategic Objectives Relating to Coaching and Mentoring
  • Module 9 Assessment

Module 10 - Measuring the Success of a Coaching and Mentoring Programme

  • Measuring the Success of a Coaching and Mentoring Programme
  • Module 10 Assessment

Course 10 - Internet Marketing Strategies for Business

Module 1: What is Internet Marketing?

  • Part 1: Why implement Internet marketing?
  • Part 2: The benefits of Internet marketing
  • Part 3: What is Internet marketing?
  • Module 1 Assessment

Module 2: Steps to planning your campaigns

  • Part 1: Set Goals
  • Part 2: How to choose which Internet marketing strategies to use
  • Module 2 Assessment

Module 3: Search Engine Optimisation

  • Part 1: Search Engine Optimisation
  • Part 2: Core components of SEO
  • Part 3: Mobile
  • Module 3 Assessment

Module 4: Content Marketing

  • Part 1: What is content marketing?
  • Part 2: What are the different types of content?
  • Part 3: How do you know which content you should create?
  • Module 4 Assessment

Module 5: Social Media Marketing

  • Part 1: What is social media marketing (SMM)?
  • Part 2: The new role of the customer
  • Part 3: Creating a SMM campaign
  • Part 4: Different social media sites
  • Part 5: Advertising on social media
  • Part 6: Social media metrics
  • Module 5 Assessment

Module 6: Email Marketing

  • Part 1: What is email marketing?
  • Part 2: How to build an email list
  • Part 3: How to create an e-newsletter
  • Part 4: Email marketing metrics
  • Module 6 Assessment

Module 7: Affiliate Marketing

  • Part 1: What is affiliate marketing?
  • Part 2: Different types of affiliate programmes
  • Part 3: How does affiliate marketing work?
  • Part 4: How to start your own affiliate programme
  • Module 7 Assessment

Module 8: SEM and Paid Internet Advertising

  • Part 1: What is Search engine marketing (SEM)?
  • Part 2: Creating an effective PPC Campaign
  • Part 3: Managing a PPC campaign
  • Module 8 Assessment

Entry requirements

Students must have basic literacy and numeracy skills.

Minimum education

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Computer requirements

Students will need access to a computer and the internet. 

Minimum specifications for the computer are:

Windows:

  • Microsoft Windows XP, or later
  • Modern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

MAC/iOS

  • OSX/iOS 6 or later
  • Modern and up to date Browser (Firefox, Chrome, Safari)

All systems

  • Internet bandwidth of 1Mb or faster
  • Flash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

Students will also need access the following applications:

Adobe Acrobat Reader

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Course Summary

Course ID No.: 012CE12410CB
Delivery Mode: Online
Course Access: Unlimited lifetime
Time required: Study at your own pace
Course Duration: 150 hours per course
Assessments: Yes
Qualification: Certificate

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